Publix - "What's for Dinner" Ad Campaign



Client :Publix Supermarkets

Agency :Matlock Advertising

Role :Senior Art Director

Art Direction

As a Senior Art Director with Matlock Advertising, I worked on this Black History Month campaign for Publix Supermarkets. As a team, we came up with the concept of "What's for Dinner?" to highlight African Americans contributions to the American cuisine.


I used Photoshop and InDesign to layout the ads for newspapers and magazines.


InDesign was used to package and prepare the files for print pre-press.